Attribute Mentioned in 2 Gartner® Reports as a Representative Example for Third-party Generalist Tools Category

Attribute is a unique zero-tagging FinOps solution that optimizes business performance by aligning cloud spend with business outcomes.

Attribute, a leading FinOps provider that ensures multi layer cost analysis for every dollar spent in the cloud based on newly-created data points, announced today that it has been mentioned in two Gartner reports as a Representative Example for third-party generalist tools category. The reports are “The State of FinOps for Data and Analytics, 2024”¹ and “Key Data and Analytics Platform Insights for FinOps Providers”².

Gartner recommends FinOps product managers looking to properly support D&A users to:

• Provide value beyond basic usage and consumption reporting by delivering augmented FinOps capabilities like recommendations, predictions and automation, or deep capabilities to optimize and manage a specific product or service.
• Begin to work toward FOCUS specification adoption by including product roadmap efforts directed toward that and increased integration functionality.
• Assess users’ FinOps tooling and technology by using the Data and Analytics FinOps Tools Maturity Model to identify gaps and prioritize enhancements.
• Treat AI as another use case to be cost-optimized by including AI-specific optimization capabilities in their product roadmap.”

The Cloud Spending Disconnect

Today’s cloud investments are disconnected from their business outcomes. Cloud spending is a financial black box, where costs are difficult to correlate with ROI. Existing cost dashboards fail to provide actionable insights, and obtaining meaningful business intelligence requires time- consuming, manual data analysis.

Cost optimization efforts, which are supposed to be the solution to this issue, are often reactive, focused on “patching” resource inefficiencies rather than enabling proactive, strategic decision- making. Additionally, the fragmented nature of cloud resources across multiple providers makes it nearly impossible to drive cohesive business decisions. As a result, there is a significant gap between technical and business teams, further complicating efforts to align cloud spending with business goals.

Gartner states that “Cloud D&A is largely a complex cost optimization problem where practitioners must align workloads of differing characteristics and shapes to appropriate service offerings and pricing models. Many of these workloads are interconnected, further complicating the problem.

FinOps, applied broadly and coupled with AI for orchestration and optimization, provides a path forward to solve this problem.”

Zero-Tagging FinOps

“Attribute bridges the gap between business and product by directly connecting cloud spend to business outcomes. We proactively and automatically discover costs and group them by business metrics, without the need for tagging, giving full control over cloud investments, just like any other budget line,” says Izhak Zimmerman, CEO and co-founder of Attribute. “With our platform, businesses can get instant answers to their most pressing questions, cutting down on time-consuming manual analysis. We turn complex cloud usage data into clear, actionable insights, empowering teams to make smarter, faster decisions.”

Learn more about Attribute and how to make cloud spend your business ally.

¹Gartner, “The State of FinOps for Data and Analytics, 2024,” Adam Ronthal, Robin Schumacher, 26 August 2024.

² Gartner, “Key Data and Analytics Platform Insights for FinOps Providers,” Adam Ronthal, Robin Schumacher, 18 September 2024.

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